The Level Motivation Visitor at the Corner Collection Services of UIN Sunan Ampel Surabaya Library: Clayton Alderfer's Perspective
), Lilik Hamimah(2),
(1) UIN Sunan Ampel Surabaya
(2) Kementerian Agama Kabupaten Lamongan
Corresponding Author
Abstract
Research purposes. Find out the level of motivation for visitors to visit through innovation in corner collection services at the UIN Sunan Ampel Surabaya Library, which contains eight types, namely Gus Dur, Sunan Ampel Santri, Gender and Inclusion, Language, Indonesian Islam, Bank Indonesia, Kid's, and Wayang Gubug. Measuring the level of motivation uses Clayton's ERG theory, namely Existence, Associatedness, and Growth. Research methods. They simultaneously use mixed methods, namely qualitative and quantitative, in one study to obtain more accurate, objective, and comprehensive results. The quantitative method is carried out by giving questionnaires to respondents to get data based on the research objectives. Meanwhile, qualitative data was obtained from observations and interviews. Data analysis. Quantitative data was analyzed using the percentage formula and scale interpretation. Meanwhile, qualitative data is analyzed using data reduction, data presentation, and concluding the form of descriptions to facilitate understanding. Results. Based on the results of data analysis using the percentage formula, a figure of 82% (very high) was obtained for Existence, a value of 83% (very high) for the Connectedness element, and 79% (high) for the Growth element. Conclusion. The final score for the third element of motivation from Clayton Alderfer's perspective, namely Existence, relatedness, and growth, can be taken as an average of 81% or in the very high category.
Keywords: Corner Collection, ERG, Clayton Alderfer
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