Women's Literacy in Using Digital Media Information
), Yanuastrid Shintawati(2), Daniel Pandapaton(3), Rifka Khairiah(4), Adinda Restu Pribadi(5),
(1) Universitas Wijaya Kusuma Surabaya
(2) Universitas Wijaya Kusuma Surabaya
(3) Universitas Wijaya Kusuma Surabaya
(4) Universitas Wijaya Kusuma Surabaya
(5) Universitas Wijaya Kusuma Surabaya
Corresponding Author
Abstract
Purpose Research. Indonesian women have low digital literacy skills, and data from 2022 shows that only 34.7% have good literacy skills. 54.6% of Indonesian women receive hoax messages compared to men, while cyberbullying shows 39.2% occurs in women. This causes women to be less confident in accessing the internet. This research aims to analyze women's literacy levels in utilizing digital information media, identify the challenges they face, and explore the impact of cyberbullying on women to formulate strategies for increasing digital literacy that are safer and more inclusive. Research Method. The research combines qualitative and quantitative methods with data collection through in-depth interviews, online surveys, and social media content analysis. Data Analysis. The research sample consisted of women with various social, economic, and educational backgrounds who actively use social media. Results. The results of the study are expected to provide insight into the level of social media literacy among women, the challenges they face, and effective strategies to improve this literacy. In addition, this study also aims to identify the role of social media in strengthening or inhibiting women's empowerment in various sectors of life. Conclusions. This research is expected to contribute to the development of more inclusive and gender-sensitive social media literacy education programs and provide policy recommendations to support more active and critical involvement of women in the digital world.
Keywords: women, social media literacy, empowerment, digital media
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