ANALISIS KELAYAKAN USAHATANI KOPI DI DESA TAMBAKSARI KECAMATAN PURWODADI KABUPATEN PASURUAN (Feasibility Analysis of Coffee Farming in Tambaksari Village, Purwodadi District, Pasuruan Regency)

Abstract

The aim of this research is to analyze the costs, revenue, and income of coffee farming, assess the feasibility of coffee farming, and examine the factors influencing coffee production. This study uses quantitative descriptive analysis, including calculations of production costs, revenue, income, and regression analysis. The location for this research, Desa Tambaksari, Purwodadi District, Pasuruan Regency, was selected purposively (purposive method), with 42 respondents chosen using the Slovin formula through purposive sampling. The results of the study show that the average income of coffee farmers in Desa Tambaksari is IDR 8.932.164, the Net Present Value (NPV) is IDR 1.314.025, and the Internal Rate of Return (IRR) is 79%. The regression analysis indicates that the factors of land area, fertilizer, pesticides, and labor have a significant collective effect on coffee production in Desa Tambaksari, Purwodadi District, Pasuruan Regency.

Keywords: Coffee, Feasibility, Factors of Production